"We", "us" or "our" means PJ Brands nv, with registered office at Houtekietstraat 10-12 in 8540 Deerlijk and with company number BE 0456.458.937. We will be considered as the data controller with regard to the personal data that we collect in the context of your use of our website.
This privacy policy is only intended to provide you with information regarding the processing of personal data in the context of our website. For our privacy practices with regard to our services, we refer to the agreement you have concluded with us.
Your privacy is important to us. Therefore, we have developed this Privacy Policy to provide you with more information regarding the collection, communication, transfer and use ("processing") of the personal data you share with us, as well as to provide you with more information about your rights. We therefore ask you to read this Privacy Policy.
If you have any questions, comments or complaints regarding this Privacy Policy or the processing of your personal data or if you wish to make a request in accordance with Article 4, please contact us in one of the following ways:
(a) By e-mail: to info@artiva.be, for the attention of the privacy manager.
(b) By post: to PJ Brands nv (artiva.be) Houtekietstraat 10-12 in 8540 Deerlijk for the attention of the privacy manager.
This Privacy Policy was last updated on 13/12/2024.
Personal data is defined as any information relating to an identified or identifiable natural person. Identifiable refers to identifiers (such as name, identification number, location data, etc.) that can be used to directly or indirectly identify a natural person.
The personal data we collect is collected for the following purposes:
(a) If you use the contact form on our website, we will use your personal data to respond to your request, either bye-mail or by telephone.
(b) If you create a profile on our website or provide us with transaction data, we collect your personal data for the purpose of storing such information, making a payment for the purchase of goods and/or services, offering our services and enabling us to ship your orders or contact you.
(c) If you subscribe to the newsletter, your e-mail address will be used to send you our newsletters, which may also include invitations to events, seminars, etc.
(d) We process your personal data for the purpose of supporting the website and to improve your user experience. This purpose extends to monitoring the security, availability, (performance), power, and health of our website.
(e) We process your personal data to enforce or comply with the rights granted under applicable law (such as the establishment or defense of legal claims) if necessary.
(f) We may also use your personal data to fulfil our obligations under applicable law.
We collect the following categories of personal data:
(g) Contact details: If you use the contact form, you will be asked to provide the following information: name, address, e-mail address, telephone number, and personal data that you enter yourself in the free box(please do not enter sensitive information, such as health information, information regarding criminal convictions, or bank account numbers). This is information provided directly by you.
(h) Newsletter:If you sign up for our newsletter, you will be asked to provide your email address. This is information provided directly by you.
(i) Usage information: We process personal data regarding your use of our website: IP address, device ID and type, referral source, language settings, browser type, operating system, geographical location, duration of the visit, page visited, or information regarding the timing, frequency and pattern of your visit. This information may be aggregated and may help us to gather useful information regarding the use of the website. In the event that such usage information is anonymized (and therefore cannot be traced back to you as a natural person), such information is not covered by this Privacy Policy. This information is collected automatically through your use of the website.
The legal basis for using your personal data is
- Permission
- Legitimate interest and/or public interest
- Necessary for the performance of an agreement
If the legal basis for the processing of your personal data is your consent, you have the right to withdraw your consent at any time. This will not affect the lawfulness of the processing that took place before the withdrawal of your consent.
If the legal basis for the processing is our legitimate interest or public interest, you have the right to object to the processing as set out in Article1 of this Privacy Policy.
Your personal data will only be used according to the purposes set out in article 2.
Your personal data will not be kept longer than is necessary to promote a specific purpose. However, as it is not possible to indicate a period in advance, the period will be decided as follows:
If you withdraw your consent or if you object to the processing of personal data, and such objection is retained, we will delete your personal data. However, we will keep the personal data necessary to respect your preference in the future.
However, we are entitled to retain your personal data if this is necessary to comply with our legal obligations, to assert a legal claim or to defend ourselves against such a claim or for evidentiary reasons.
This section provides an overview of your most important rightsunder applicable data protection laws. We have tried to summarize them in a clear and readable way for you.
If you wish to exercise any of your rights, please send us a written request in accordance with Article 1 of this Privacy Policy. We will endeavor to respond to your request without undue delay, but in any event within a period of one month after receipt of your request. If we are unable to respond within the aforementioned period of one month and wish to extend the period, or if we do not comply with your request, we will inform you accordingly.
Right of access
In the event that we process your personal data, you have the right to access your personal data, as well as certain additional information asdescribed in this Privacy Policy.
You have the right to receive from us a copy of your personal data that we hold, provided that this does not adversely affect the rights andfreedoms of others. The first copy will be provided to you free of charge, but we reserve the right to charge a reasonable fee if you request multiple copies.
Right to rectification
If the personal data we hold about you is inaccurate or incomplete,you have the right to request us to correct this information, or to request usto complete it, taking into account the purposes of the processing.
Right to erasure/ right to erasure
Where one of the following applies, you have the right to obtain erasure of your personal data without undue delay:
(a) The personal data is no longernecessary for the purposes for which it was collected or otherwise processed;
(b) You withdraw your consent onwhich the processing is based, and there is no other legal basis for theprocessing of your personal data;
(c) Your personal data has beenunlawfully processed;
(d) Erasure of your personal datais necessary to comply with EU or Belgian law;
There are certain exclusions from the right to erasure. Theseexclusions include where processing is necessary,
(a) To exercise the right tofreedom of expression and information;
(b) For reasons of public interestin the field of public health;
(c) For archiving purposes in thepublic interest, or for statistical purposes;
(d) To comply with a legalobligation; or
(e) For the establishment, exerciseor defence of legal claims.
Right torestriction of processing
You have the right to obtain the restriction of the processing ofyour personal data (which means that the personal data may only be stored by usand may only be used for limited purposes), if one of the following applies:
(a) You contest the accuracy of thepersonal data, for a period that allows us to verify the accuracy of thepersonal data;
(b) The processing is unlawful and you oppose the erasure of the personal data and instead request the restriction of its use;
(c) We no longer need your personal data for the purposes of processing, but you need it for the establishment, exercise or defense of legal claims; or
(d) You have objected to the processing, pending the outcome of the objection.
In addition to our right to store your personal data, we may still process it, but only:
(a) With your consent;
(b) To establish, exercise or defend legal claims;
(c) To protect the rights of another natural or legal person; or
(d) For reasons of public interest. You will be informed before we lift the restriction of the processing of your personal data.
Right to portability of your personal data / data portability
If the processing of your personal data is based on your consent, and the processing is carried out by automated means, you have the right to receive your personal data in a structured, commonly used and machine-readable format. However, this right does not apply insofar as it would infringe the rights and freedoms of others.
You also have the right to have your personal data transmitted directly by us to another company, if this is technically feasible.
Right to object
You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation, but only to the extent that the legal basis for the processing is that the processing is necessary for:
(e) The performance of a task carried out in the public interest or in the exercise of a task in the exercise of official authority vested in us;
(f) represent our legitimate interests or those of a third party.
If you object to the processing of your personal data, we will no longer process the personal data unless we can demonstrate demonstrable legitimate interests for the processing which override your interests or fundamental rights and freedoms. If your personal data is processed for the purpose of direct advertising, whether it is initial or further processing, you have the right to object to this processing at any time and free of charge, including in the case of profiling insofar as it relates to direct marketing. If you make such an objection, we will stop processing your personal data for this purpose. Right to lodge a complaint with a supervisory authority If you believe that the processing of your personal data carried out by us violates data protection laws, you have the right to lodge a complaint with a supervisory authority responsible for data protection. You can do this in the EU Member State of your habitual residence, the place where you work or the place where the alleged infringement occurred. In Belgium, you can file a complaint with the Data Protection Authority (Privacy Commission), Drukpersstraat 35, 1000 Brussels (commission@privacycommission.be), https://www.privacycommission.be/nl/contact.
In order to provide our website, we work with service providers to process and store your personal data. We use the following categories of service providers where applicable on the website or webshop:
(a) Payment intermediaries (Multisafepay)
(b) Newsletter applications (mailchimp)
(c) Data analysis website visits (Google Analytics)
(d) Data analysis social media (Twitter, Facebook, Instagram, ...)
Financial transactions in the context of the website are handled by Multi Safe Pay. Personal data will only be shared to the extent necessary to complete the payment. If your payment is made in the environment of such payment intermediary, the Privacy Policy of such intermediary will apply.
It may be necessary to provide access to your data for legal purposes. In such a case, we will be forced to comply with this. We may also disclose your personal data if it is necessary to protect the vital interests of another natural person.
We do not provide personal data to third parties. However, our website uses social media plugins that allow you to link to our social media channels or that allow you to share content on your social media channels. These social media channels are (Facebook, Instagram, LinkedIn, Twitter, Youtube, Vimeo and Pinterest). If you click on such a link, it is possible that the aforementioned social media partners collect personal data, such as personal data regarding your profile.
We do not control how these social media partners use your personal data. In such a case, they will act as a data controller. For your information, we list the relevant links below (although they may change from time to time):
(e) Facebook: http://facebook.com/about/privacy;
(f) Instagram: https://help.instagram.com/155833707900388;
(g) LinkedIn: http://linkedin.com/legal/privacy-policy;
(h) Twitter: http://twitter.com/privacy;
(i) Youtube: https://www.youtube.com/yt/about/policies/#community-guidelines
(j) Vimeo: https://vimeo.com/privacy;
(k) Pinterest: http://policy.pinterest.com/en/privacy-policy.
(l) Multisafepay: https://multisafepay.b2u.eu/nl/privacy-policy/
(m) Mailchimp: https://mailchimp.com/legal/privacy/
No transfer of personal data to countriesoutside the European Economic Area takes place.
During a visit to the site, 'cookies' may be placed on the hard drive of your computer and this only to better tailor the site to the needs of the returning visitor. These mini files or cookies are not used to track the visitor's surfing behavior on other websites. Your internet browser allows you to prevent the use of cookies, to receive a warning when a cookie is installed or to delete the cookies from your hard drive afterwards. Please consult the help function of your internet browser.
From time to time, we may make changes to this privacy policy. The most recent version of the privacy policy can always be consulted on the website.